CAMPAIGN „Waschen wie Walter“

To support hand hygiene especially during the influenza season we created a campaign with a character called Walter and the hashtag #WaschenWieWalter. The main attraction was the first world wide machine for hand washing. We introduced Walter and the hand washing container on the „Global Handwashing Day“ in October 2019 in Berlin.

To announce the tour with Walter and his container we created a spot for social media and local cinemas.

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Video-Link: https://youtu.be/REkWRhHFhRE

Supported by announcement Ads:

The Event in Berlin:

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Video-Link: https://youtu.be/gdbC9Ws5imY

 

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